Sethu Iyer is a generalist specialist, supporting the Solutions Engineering functions at Vignette Corporation. He specializes on business driven technology solutions for Fortune 1000 companies. He is proficient with technical aspects of the web, from conceptual design and architecture to implementation of large multi-dimensional websites for intranets, extranets and the Internet encompassing enterprise portal solutions, content management, document management, collaboration and social media technologies. He has hands-on experience with site branding, search strategies, content targeting, personalization, intent and context based recommendations, including management of multimedia content and Rich Internet Applications.
He has managed organizational transformation and overseen implementation of ERP & Supply Chain solutions, and led Business Process Re-engineering projects. He has held several cross functional roles in Production Planning, Vendor Relations, Product Development, Marketing, Sales and Distribution.
He holds a MBA in Marketing and an undergraduate degree in Production Engineering from University of Mumbai.